Fan Vibes
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Brands · Consumer goods · Food · HouseholdFMCG

Recruit a sampling panel once.Reuse it on the next campaign.

Are you spending time and budget recruiting a new panel, shipping product, checking reviews and writing reports every single time? Docenty turns the sampling panel from a one-off event into a brand creator network that keeps growing.

Compare over 4 weeks with one existing sampling campaignSee the mascot match demo
Output → Use → Business value

Change one reviewer campaign, and here is what you hold in four weeks

Not 50 reviews, but 50 people you can invite again and an app that sends fans to your product page.

① What you receive
  • 📝
    Reviews
    50 reviews with ad disclosure
    Rights cleared. Reusable on your store and social.
  • 🍳
    Recipes
    20 usage recipes
    Made by top contributors. Buy link to the product page.
  • 📱
    App
    1 mascot match test
    Built by a vibe coder. Shared result cards drive traffic.
  • 👥
    List
    50 creators you can re-invite
    Contribution and re-join intent recorded. First pick next time.
② Where it is used
  1. 01
    Product page
    Place reviews, recipes and result cards on the product page
  2. 02
    Official social
    One shout-out of the winners. Participants share their own cards
  3. 03
    Next campaign
    Recruit from the re-invite list. Early access to the next product
③ Business value (targets)
  • Recruiting cost per campaign
    Today
    100%In 4 weeks
    60%
    30 re-invited + 20 new (target)
  • Reusable content
    Today
    0In 4 weeks
    70 pieces
    rights cleared
  • Product page traffic
    Today
    review linksIn 4 weeks
    12,000
    via shared result cards (target)
  • Re-join intent
    Today
    not measuredIn 4 weeks
    70%
Targets · concept example
The one-page report you get in 4 weeksDocenty · Fan Vibes

Reviewer campaign comparison

Period: last campaign vs these 4 weeks

Same budget, 70 content pieces + a 50-person re-invite list

Participants50 (30 re-invited · 20 new)
Submitted · approved50 reviews · 20 recipes · 1 app
Result cards shared1,500
Product page traffic12,000 (target)
Re-join intent70%
Verdict
Next campaign starts from the re-invite list. 20 creators selected for early access.
Next
D+30 · kickoff of the next product campaign
Targets · concept example
Today vs. after

Same budget, different outcome

What companies do today
  1. 1Recruit a sampling panel
  2. 2Ship product
  3. 3Collect reviews
  4. 4Report results
  5. 5Recruit again for the next campaign

Korea market reference for sampling campaigns: ₩200K–1M per campaign (public quotes on Soomgo and Kmong, checked 2026-10). Product and shipping not included.

The structure Docenty changes
  1. 1Recruit a sampling panel (NvLand, Docenty's landing and intake service)
  2. 2Record real usage and contribution
  3. 3Retain top participants → priority access to the next campaign
  4. 4Co-create original content (recipes, how-tos, mascot match app)
  5. 5Reward based on sales and traffic results (Docenty Pay)
Stages

Try → Contribute → Co-create → Monetize

Not every participant needs to reach stage 4. A small group with high creative ability and loyalty becomes your core creators.

  1. 01
    Try
    Real reviews and photos. Sampling perks.
  2. 02
    Contribute
    Recipes, tips, how-tos. Recognition and best-of picks.
  3. 03
    Co-create
    Comparison charts, recommendation tools, mascot match app. Creative work and rewards.
  4. 04
    Monetize
    Purchase links and paid digital content. Verified sales revenue.
Example campaign (concept)

For a food brand, it looks like this

Share your home cooking know-how

Brand recipe creator program. Round 1: blog and Instagram reviews plus recipes. Round 2: early access to a new product for the top 20.

Find a 10-minute recipe from what's in the fridge

Once consumer demand for exploring recipes is confirmed, we have vibe coders (creators who code with AI) build an interactive tool.

Mascot member match

5-question personality quiz → shareable result card → supporter pack. Drives traffic to the new product page. Playable now.

Vibe-coded apps are an optional advanced add-on. You can start with reviews and recipes only.

What you get · What you do · What it does

What you get from converting one sampling campaign

📦
What you receive
Prepared by Docenty
  • Sampling-program re-invite + new recruiting page (NvLand)
  • Product IP Pack: mascot, colors, prohibited claims, ad-disclosure copy
  • 3-stage mission template: review → recipe → app
  • Re-participation and purchase conversion dashboard
✅
What you do
Minimal effort
  • Ship products (same as today)
  • Approve the top 10 contributors
  • Feature the best entries once on the official account
📈
Expected effect
Targets · measurable
  • 50 reviews become recipe apps and mascot matches that drive product page traffic
  • Re-invite for the next campaign → lower recruiting agency fees (target -40%)
  • The sampling program accumulates into a brand creator network

Production flow — you do only four things

Example schedule (concept)
  1. W0Kickoff (90 min)
    You provide
    Launch / event dates, brand assets, allowed and banned scope
    Docenty + fans
    Build the IP Pack, write License-as-Code, draft the campaign page
    You get
    An IP Pack with an agreed scope + campaign page
  2. W1Recruit · distribute
    You provide
    One official announcement (copy provided)
    Docenty + fans
    Recruit creators, ship the Pack and AI Skill, swap the demo skin
    You get
    Creator roster, build guide
  3. W2–3Build · review
    You provide
    Check the approval queue (twice a week, 10 min)
    Docenty + fans
    Fans and vibe coders (creators who code with AI) build; AI rule checks, change requests, gallery
    You get
    N approved fan pieces (rights consent included)
  4. W4Spread · settle
    You provide
    Feature the winners on official channels
    Docenty + fans
    Result-card spread, payments and creator payouts (Docenty Pay), measurement
    You get
    Participation · share · traffic · payment dashboard, reusable content library

Your total effort: a 90-minute kickoff, one announcement, approval checks twice a week (10 min each), one shout-out of the winners. Docenty runs the rest.

Output concept

What this customer's fans will build

Fictional brand · Concept example · Figures are targets

Crunch Lab Member Match
You are “Night Shift Researcher”
The most creative combos happen after midnight
Pal · Crunch
Pal · Cheese
Pal · Spice
Share result
₩1,000 supporter pack · back the creator
Personality quiz@vibecoder_minji
Member Match
Trigger
New product · comeback teaser
Target
Share rate 10%
Revenue
Supporter pack ₩1,000
Concept mockup · not a deliverable
Photocard Studio
2026 WORLD TOUR · SEOUL
★ LimitedSeat #1
🌟
💖
🎀
✨
🔥
Change frame
Save ₩500
Studio@studio_pixel
Photocard Studio
Trigger
Concert · fan meeting
Target
2,000 cards made
Revenue
₩500 per card
Concept mockup · not a deliverable
Official Fan Missions · Season 2Ambassador Lv.3
  • Today's patch quizDone
  • Share result card with friends2/3
  • Play 3 fan-made apps1/3
  • Watch the broadcast20:00
🥇
🎯
💬
🧩
🔒
To next mission priority320 / 500
Mission boardDocenty + IP holder
Official Fan Missions
Trigger
Season patch · anniversary
Target
Mission completion 45%
Revenue
Sponsored campaign
Concept mockup · not a deliverable
Concept scenario · Brand / FMCG

Four weeks to turn 50 samplers into 50 brand creators

Crunch Lab — cheese flavor launch (Fictional snack brand)

Product launch D-28Buyer's view
Who
Brand marketing team lead
This quarter's goal
Product page visits and purchase conversion in week 4 of the November launch
What keeps them up at night
The last sampling program's 50 reviews all looked alike, and the next campaign means recruiting 50 new people again
How it's done today
  • ✕One agency-run sampling campaign: recruit, ship, collect reviews, report → done
  • ✕Zero participants reused; reviews can't be reused (no rights secured)
  • ✕One internal owner spends N hours a week on recruiting, review, and reporting
Operating timeline
  1. Week 1
    Recruit + IP Pack
    Re-invite the last 50 samplers + 20 new. Distribute 6 mascots, colors, allowed/prohibited guide, and AI prompts.
  2. Week 2
    Try + contribute
    Ship products. Submit a review + a 'cheese flavor recipe from my kitchen'. Ad disclosure inserted automatically.
  3. Week 3
    Co-create
    Top 10 contributors build a 'member matching quiz' and 'recipe remix app' with vibe coders (creators who code with AI). Rule check → approval.
  4. Week 4
    Spread + convert
    Share result cards; the official account features the best entries. Measure product page traffic, purchases, re-participation. Grant priority for the next campaign.
What this campaign produces (example)
Quiz@vibecoder_minji
Crunch Lab Member Match
5 questions → 6 result cards. Compare with friends and remix.
Share rate target 10%
Recipe@homecook_yuna
Cheese Flavor × Fridge Leftovers in 10 Minutes
Pick 3 ingredients, get a combo. 'Buy' link to the product page.
Buy-click conversion target 2%
Card@snack_explorer
Convenience Store Explorer Checklist
Store check-in on launch day → badge. Reposted by the official account.
Store check-in target 300
Results dashboard (target mockup)
As of week 4
Participating creators50
30 re-invited + 20 new
Submitted / approved60 / 45
Result card shares1,500
Product page traffic12,000
Intent to re-participate70%
Accepted priority for the next campaign
What we say in the meeting

“Run just this one sampling program this way, then compare next campaign's recruiting cost and review quality against the last one.”

Proposed package
Creator Jam ₩10M (hypothesis) + product and shipping costs

A concept scenario built from a fictional brand, buyer and schedule. Numbers are campaign targets, not achieved results or customer cases. Prices are a sales hypothesis (VAT excluded).

Pricing hypothesis

Campaign packages + managed-operations add-on

PackageExample priceCreator targetContent targetDurationOfficial promoDashboard
Fan Spark₩3M10102 weeksOptionalBasic
Creator Jam₩10M30304 weeksIncludedAdvanced
IP Launch₩30M+1001006 weeksIncludedAdvanced
Managed operations (add-on)From ₩3M / monthParticipant recruiting and management, content review, campaign operations. Sampling product, shipping, prizes, creator fees and media spend are extra.

All figures are early sales hypotheses, excluding VAT. Participants and outputs are targets, not guaranteed results.

FAQ

Frequently asked

How is sponsorship disclosed?

Per the Korea Fair Trade Commission endorsement and testimonial guidelines (latest revision), the economic benefit is disclosed in the title and first line. Free product and prize-contest reviews are covered too. The platform inserts and checks the wording automatically.

What's guaranteed and what isn't

Guaranteed: number of campaign runs, recruiting and selection process, submission review, reports. Presented as targets: participant count, review posting rate, repeat participation, official store visits and conversions, search visibility.

Do we need a vibe-coded app?

No. We only build tools once fans demonstrably need them. Reviews and recipes are enough for a first campaign.

What about GEO and search visibility?

A separate add-on. We measure search visibility and AI citations of original content built on real customer experience. We never fabricate reviews or links.

Get started

Start by comparing with one existing sampling campaign

Sister products on the same engine

AI Content Factory (bulk content per channel) and Fan Ambassador Engine (fan ambassadors) run on the same IP Pack.

AI Content FactoryFan Ambassador Engine
▶ DemoProposalRequest a demo